O mně


Většina firem škáluje špatně. Vy nebudete.

Pomáhám týmům růst na mezinárodních trzích. Marketingová a search data měním v jasné a proveditelné priority.


Jak pracuji

Co dělám

International Search Strategist
Využívám data k identifikaci příležitostí pro globální růst a určuji, na čem pracovat nejdříve.
Vícejazyčný obsah a lokalizace
Pomáhám škálovat obsah, který odpovídá tomu, jak lidé na různých trzích přemýšlejí, hledají a rozhodují se.
Marketingová podpora pro foundery
Pomáhám founderům s marketingovými rozhodnutími během scale-up fáze, kdy priority bývají nejasné.
Interim / Fractional CMO
Přebírám seniorní marketingovou zodpovědnost v B2B SaaS týmech, které expandují mezinárodně.

S kým pracuji


B2B SaaS Teams
B2B SaaS týmy: Firmy působící ve více zemích nebo ty, které se na mezinárodní expanzi připravují.


Rychle rostoucí firmy
Rychle rostoucí firmy: Společnosti s rostoucí komplexitou obsahu a SEO (více jazyků, domén či trhů).


Týmy se šikovnými juniory
Týmy se šikovnými juniory: Týmy s talentovanými lidmi, kterým chybí zkušené seniorní vedení.


Startup founders
Startup founders: Foundeři, kteří potřebují dělat rychlá a daty podložená rozhodnutí.

Můj příběh



Působil jsem jako freelancer, founder, majitel firmy i interim CMO.


V agentuře jsem vedl SEO pro korporátní klienty. Marketing znám z obou stran – i z pozic, kdy byl v sázce můj vlastní kapitál a reputace.

To formuje můj dnešní přístup: pragmatismus a MVP-first. Výkon měřím kvalitou rozhodnutí a reálnými výsledky, ne objemem práce.


Můj přístup v kostce




Prioritize or Die
Neškáluji aktivitu, dokud není jasné, na čem skutečně záleží a proč.


Data jako nástroj (ne ego)
Sleduji jen to, co hýbe byznysem, ne to, co vypadá dobře v dashboardech.


Clear Ownership
Před dalším růstem definujeme, kdo za co zodpovídá.



Řekli o mně




“We’ve seen a 69% increase in page views
and a 37% rise in organic reach”


“Martin fundamentally improved our marketing approach to boost our digital presence.

He revamped our website for better visibility and conversion and guided us through analytics for data-driven decisions.

We’ve seen a 69% increase in page views and a 37% rise in organic reach, gained essential insights

from Martin’s SEO and analytics workshops, and we continue to consult him regularly.”



Philipp Roden



“Grew our organic traffic from 600 to 7,000+
monthly visitors in 12 months”


“Thanks to Martin and his team, my organic traffic went from 600+to 7,000+ monthly unique visitors

in 12 months and I rank #1 on Google for multiple search terms (including one with 29m results).

His deep knowledge on how organic traffic works is highly  valuable and I

would recommend him to anyone who wants to optimize their traffic.”



Cedric Maloux



“Delivered immediate results for our international website in six languages”


“Martin has performed excellent consultation for our international website Albixon.com in 6 language versions.

Results showed immediately and feedback from our business partners was very positive.

I appreciate Martin’s professional approach not only in the SEO area, but also the ability to find an optimal solution for our company.

We are happy that we co-operate with Martin Kůra.”



Daniel Bares



“Improved our SEO across three languages with technical, content, and link-building expertise”


“Martin helped our project Frutiko.cz to improve in SEO in all three language versions of the website.

He created a very helpful analysis of technical obstacles of the website for better search results,

improved english and russian content and helped with link building.

We were happy with his job and we can recommend his services.”



Klara Sezgin



“His data-driven approach led to tangible improvements
in our website’s organic conversions”


“Martin is a skilled problem solver who tailors strategies to our unique needs, supported by his extensive experience.

He communicates effectively with both our tech team and management, making every meeting productive.

As a marketing consultant, he empowers our team and works well with various budgets.

His data-driven approach has led to tangible improvements in our website’s organic conversions.”



Eva Andrle



“Martin’s strategies brought more relevant leads than expected and secured two new clients”


“Martin’s creativity and organization were crucial for the success of our Brunch meeting.

His strategies yielded more relevant leads than expected and even led to securing two new clients.

This first collaboration was so impactful that we’ve continued to work with Martin,

 not just on events but on SoftLi’s overall marketing strategy.”



Lukas Slovak



“Martin quickly identified our weak spots and delivered
clear, actionable recommendations”


“We have a great experience with Martin.

He quickly understood where we were heading and where we were unsure and why.

He proposed meaningful adjustments to the landing page and gave clear recommendations

including justification and relevant examples. Thanks!”



Jan Zahradnik



“Extremely knowledgeable and diligent, with deep expertise in international and local SEO”


“I’ve had the pleasure of working with and continuing to work with Martin on a number of SEO projects.

He is extremely knowledgable, diligent and personable.

His expertise is in local SEO and he has a real understanding of how different

users from different countries interact with search and the web. Highly recommended.”



Francis Hellyer



“Great professional — his attention to detail uncovered scenarios we hadn’t considered”


“I can only recommend Martin. He is a great professional with whom we worked flawlessly on keyword research.

I really appreciate Martin’s attention to detail and his efforts to cover scenarios that we would not have thought of internally.

We are glad that we chose him as our supplier.”



Marek Svabenik



“He quickly finds the true essence of the problem”


I like that he can orient himself quickly and look for the true essence of the problem, which then really helps to solve it.

A great partner for strategic discussions.



Jakub S



“He listens well, finds quick wins, and his clinics always get positive reviews”


“I’ve worked with Martin for two years at ČSOB Start it.

He’s our go-to mentor for Marketing Clinics and a key part of our Validation Camps.

His clinics get positive reviews, he listens well and finds quick wins.

Working with Martin is a breeze, and he brightens our day. Highly recommend!”



Zuzana Paulovics



“Hard-working, trustworthy, and exceptionally detail-oriented”


“Martin is one of the most hard-working, trustworthy, detailed oriented professionals I have ever met.

He is definitely an example for me in his ethics, professionalism and passion for the work he does!

If you are doing business in Europe/Central Europe and needs someone to work

with anything related to languages, he is the person you should search for!”



Helen Pelipecki


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